Biography

February 24th, 2020

About Dennis Maple, President and CEO:

Dennis R. Maple became president and CEO of Goddard Systems, Inc. in September 2019.

A University of Tennessee graduate, Dennis has a 37-year professional career that includes experience with a range of well-known companies. Before joining Goddard, he served as president of First Student, Inc., which is North America’s largest K-12 school bus transportation services company, for five years. Dennis used his leadership skills to help restore First Student, Inc.’s profitable growth by focusing on process discipline and cultivating an engaged stakeholder culture of performance. This led to the creation of a strong brand in the school transportation service sector.

Before joining First Student, Inc., Dennis spent 10 years serving as the president of Aramark Education, which focuses on delivering food, nutrition and facilities services to K-12 school markets.

At First Student and Aramark, Dennis gained valuable insights into the issues facing educators and administrators, particularly issues about ensuring healthy and safe environments for students.

Dennis also spent more than 20 years in general management with consumer packaged goods leaders such as The Quaker Oats Company; PepsiCo, Inc.; Kraft General Foods, Inc.; and Coors Brewing Company. His experiences with these companies taught Dennis to use data-driven insights to spark innovative approaches to business models and product offerings and to help shape business strategies.

Dennis is a member of the Descartes Systems Group board of directors, where he serves as a member of the compensation committee and the nominating committee. He has also served as a board member for various organizations in his hometown of Philadelphia, including the Urban League of Philadelphia, Episcopal Academy, Philadelphia Outward Bound School, Philadelphia Academies and the Paoli Hospital Foundation. He has also been an active participant in organizations that support primary and secondary schools and communities across North America.

About Joe Schumacher, Chairman:

Joseph Schumacher is the chairman of the board of Goddard Systems, Inc. (GSI), the franchisor of the Goddard School. Joe has more than 40 years of franchise experience and served as GSI’s CEO from 2010 to 2019. In that role, he was responsible for overseeing the continued growth and development of this leading early education franchise system as it expanded to over 500 locations nationwide.

Joe’s journey in franchising began at MAACO Enterprises, Inc., the franchisor of MAACO Auto Painting and Body Works Centers. Joe served in various executive capacities at MAACO for more than 10 years and attended Widener University Delaware Law School at night. After serving as MAACO’s corporate counsel, Joe went into private practice with the blessing of MAACO’s founder and CEO, Tony Martino. Joe continued representing MAACO and other well-known brands, such as McDonald’s, Auntie Anne’s, GNC and Manpower. One of Joe’s clients was Carousel Systems, Inc., the original franchisor of The Goddard School, which he had represented since its inception in 1988.

In 2002, Wind River Holdings, LP purchased the franchise assets of Carousel Systems, Inc. and continued franchising the Goddard School through GSI. Joe and his brother Phil, who was then president of Carousel Systems, Inc., facilitated the sale, and Joe continued to represent GSI as its outside counsel. In 2007, Joe joined GSI as its chief operating officer, a position that allowed him to use his wealth of knowledge and franchising expertise. His acumen in the operational sphere of the business and his keen ability to create strong franchisor-franchisee relations led to his appointment as chief executive officer when his brother retired in 2009. A firm believer in reasonable and responsible growth, Joe encourages franchisees to voice their opinions and take an active role in the development of the franchise system. He is committed to ensuring that franchisees and the educators they work with have the optimal amount of corporate support and the resources and tools they need to be successful.

One of Joe’s favorite quotes is “We don’t stop playing because we grow old; we grow old because we stop playing” by George Bernard Shaw, which is fitting for the former CEO of an early education franchise with the mission, “Learning for Fun. Learning for Life.”