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Business News Daily named The Goddard School as one of 50+ franchises for every budget.



How to Finance a Franchise

Wednesday, October 4th, 2017


Without the right support, knowledge and guidance, the commercial lending process can be tedious. The Goddard School Franchise conducts an internal financial pre-approval screening so prospective franchisees are not awarded a license unless we feel confident that they will be financed. After an approved prospect enters into an agreement with The Goddard School Franchise, he or she works with the Real Estate Department to decide whether to lease or purchase a building. A member of the Franchise Finance team is available to review the finance options for both. After the site is secured, our team guides the franchisee through every step of the finance process. We explain commercial lending practices, offer resources and contacts, answer questions, provide insight and feedback and serve as a liaison between our franchisee and the lenders.

The Goddard School Franchise’s Franchise Finance Department addresses questions, provides guidance and communicates directly with the lenders to help avoid surprises along the way. We want our franchisees to have the same confidence in their loan as they do in The Goddard School brand.

Our Franchise Finance team creates an allocation of funds for each project; provides necessary templates, such as business plans and projections; directs franchisees to financing sources; reviews loan proposals and commitment letters to ensure the loan is structured properly, covers all project costs and offers competitive terms; and assists with the loan closing. This support can definitely help the finance process go more smoothly.



Due to the record demand for childcare and The Goddard School Franchise’s success, reputation and unrivaled support, The Goddard School system is an approved franchise concept for many national and local lenders. We also meet the criteria for SBA eligibility, and our Franchise Finance team has great relationships with many national SBA lenders. We have one main contact with each lender who is already familiar with our model and lending needs. Most of these lenders are part of the SBA’s Preferred Lender Program, which allows them to approve SBA loans in-house. These valuable relationships result in competitive terms and a streamlined process for our franchisees.

The Goddard School Franchise makes the financing process easy for our franchisees by providing great resources, a strong business model, superior support and knowledgeable employees. We pride ourselves on finding the right lender and terms for each franchisee, and we look forward to working with prospects who are considering joining The Goddard School system!

How to Operate a Franchise

Wednesday, September 27th, 2017

Five Steps for Operating a Franchise:

  1. Ask for feedback. Tools such as online platforms used to gather customer feedback are great resources for this. Positive feedback can be used to promote your business’s reputation while negative feedback can be used as an opportunity to repair relationships with customers and/or improve your business.
  2. Get involved in the community. Besides giving you the opportunity to give back to the community, getting involved in charitable organizations and other local initiatives allows you to get to know your customer base better so you can serve them better.
  3. Network. Join various professional organizations, such as industry associations, to meet and talk to other entrepreneurs who may be able to share different ideas and strategies that you can use to help grow your business. Many franchises host annual conventions that are perfect for this purpose – they bring together hundreds of fellow franchisees for three- to four-days’ worth of learning, networking and fun.
  4. Hire the best employees you can find. Search for people who are intelligent, hard-working and have a passion for the business you’re in. Once they’re hired, ask them for their input on how you can work together to make your business better. Show them that they’re a valuable part of the team. Not sure what kind of people would suit your business the best? Ask your franchisor for guidance.
  5. Look to your franchisor for advice. Many franchises have been in business a long time. Some have been in business for 30 years or more. With this longevity comes a lot of experience and knowledge – franchisors have seen what works and what doesn’t. Go to them for business advice. Ask them how you can improve your business. They will be more than happy to help you because they want you to succeed. The franchisor/franchisee relationship is a mutually beneficial one. Take advantage of it.

Joe Schumacher, CEO of The Goddard School Franchise, draws on his own experience to share important advice about how to suggest improvements in the workplace.


The Goddard School is one of 2015’s Top Franchise Opportunities according to Franchise Business Review. Click here to read more and learn what it takes to make the list.

Focus On: Toby Noyes

Friday, December 12th, 2014

We are happy to introduce Toby Noyes, onsite owner of The Goddard School® located at 22010 Frederick Road, in Clarksburg, MD.

Toby and his wife are raising two children of their own and recognize the importance of a safe and nurturing learning environment. His family is the basis for the reason that Toby chose The Goddard School. Having lived in the area for over nineteen years, he is happy to be able to provide The Goddard School’s outstanding program to the children in his community.

Toby serves as a board member of the Roland Park Country School, is active with Habitat for Humanity and supports local charitable organizations including Family and Children’s Services and Family Tree of Maryland.


Turn Data Into Wisdom

Tuesday, August 28th, 2012

The following communication and knowledge management model called DIKW expresses how we process information—starting with raw data and mastering it as wisdom. The acronym represents data, information, knowledge and wisdom. Ideally, each member of your team uses all four components—whether analyzing and solving a unique customer-service issue or making a subtle change to better serve a customer’s needs. Here’s how it might look in practice:

Data: These are the raw facts. An employee might notice, for instance, a puddle on the floor. Unless she looks for some context, however, awareness of this fact won’t lead to a solution.

Information: This involves understanding how different pieces of data connect to each other. An employee sees water (what) on the floor (where), drips (what) currently (when) falling from (where) the overhead pipe (what). Conclusion: There’s a leaky pipe.

Knowledge: Now it’s time to do something about the leak. Data and information are combined, understood and proper action is taken. The ‘how’ is figured out and applied. The employee knows it won’t go away on its own and that someone might slip on the puddle; she, therefore, alerts the maintenance staff.

Wisdom: As the employee becomes more seasoned in her role—and empowered to act—she will easily identify the ‘why’ of a problem and know instinctively how to pursue a resolution.


The Point: With the help of a DIKW model, you can teach your employees to analyze the data they encounter and bring you solutions—not problems.


Source: MarketingProfs Daily Fix

GSI is Off to FranCamp!

Monday, April 16th, 2012

Ashley Betzendahl, GSI’s Social Web Communications Manager, is going to the second annual FranCamp: Franchising Goes Social in Atlanta, GA on May 4, 2012.  FranCamp is not just about franchising – and it’s not just about social media.  Everyone who works in franchising is affected by social media in different ways.  FranCamp provides a unique opportunity to network with social media and franchise experts.

Social media is ever changing.  You can only stay on-top by learning from others’ successes, failures and best practices.  Learn with industry experts at this fabulous ‘un-conference!’

The “Number 1 Childcare Franchise in the U.S.,” Goddard Systems, Inc. (GSI), franchisor of The Goddard School©, is pleased to announce that three of its executives earned recognition as graduates from the Certified Franchise Executive Program from the Institute of Certified Franchise Executives this month at the International Franchise Association’s annual conference.

Cindy Chapman, Director of Licensing & Corporate Operations, Dana Kline, Vice President of Operations, and Rob Skibjak, Director of Real Estate completed a comprehensive course of study in franchise management offered by the institute, which is the academic branch of the International Franchise Association’s Educational Foundation. The International Franchise Association is the world’s oldest and largest organization representing franchising worldwide and will honor this year’s designees during its annual convention in Las Vegas.

“When I joined IFA as President and CEO, I was immediately impressed by the number of highly-respected franchise executives who have earned their CFE designation,” said IFA’s chief executive Stephen J. Caldeira. “I was also equally impressed by the increasing number of franchise executives who have enrolled in the program. In fact, the value of the program was so apparent and powerful to me that I decided to earn my CFE as well. I’m delighted to be a member of the CFE Class of 2012.”

Nearly 1,300 franchise executives are currently enrolled or have received certification. More than 300 IFA-member companies currently have one or more executives enrolled in the program that provides benefits such as specialized knowledge, industry recognition, peer-level networking and professional standing.

Candidates are required to complete a rigorous course of study to earn the CFE designation, which includes attending institute-sponsored educational seminars and workshops. The program enhances franchising professionals’ understanding of both the industry’s fundamental and complex aspects.

Word of Mouth: Who are your Best Talkers?

Tuesday, January 10th, 2012

Originally published by GasPedal
January 10, 2012

You’ve got an infinite number of talkers you can seek out and earn word of mouth from. But because you don’t have an infinite number of hours in the day, start with these:

  • New customers
  • Long-time customers
  • Loyal employees

1. New customers

First-time customers make for powerful, eager talkers. But you only get one first impression, so you need to make the most of it. Give these potential talkers the chance to sample your best stuff and the tools to tell everyone about you. If you’re a restaurant, for example, this could be your one shot to blow them away — so make sure they get to sample that dessert everyone raves about (and a menu to take back to the office).

2. Long-time customers

Long-time, loyal customers can be your word of mouth bedrock. They already know how great you are, but they forget or don’t realize just how important their referrals are for you. Inspire them to talk by inviting them to join VIP groups, asking for their input on business decisions, or just simply asking them for referrals. Think about it — when was the last time you reminded your best customers how much their word of mouth means to you?

3. Enthusiastic employees

It’s fun to work at a place worth talking about, and many of your employees would love to help share your company and cause with their networks. Make sure they have access to samples, beta products, sharable discounts, and any sales materials they can forward to friends and prospects. Use tact in doing this — you don’t want to make anyone feel pressured to talk — but you want to make sure they have all the tools to do so when they feel the urge.